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PRIVACY POLICY

 

Business Axis — Louise Cook Last updated: May 2026

 

1. Who we are

 

Business Axis is a consulting firm providing business strategy, structural diagnosis, and advisory services to founder-led businesses. Business Axis is operated by Louise Cook, sole practitioner, based in Palma de Mallorca, Spain.

Contact: businessaxis@outlook.com | +34 679 556 469

 

2. What information we collect

 

We collect the following personal information:

  • Name and business name

  • Email address and phone number

  • Information you provide when completing a diagnostic tool, booking a consultation, or submitting an enquiry

  • Business information you share during consultations or engagements

  • Payment information processed through third-party payment providers (we do not store card details)

  • Technical data collected automatically when you visit our website, including IP address and browser type, via cookies and analytics tools

 

3. How we collect it

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We collect information when you:

  • Complete the Compass Score or any other diagnostic tool on this website

  • Book a Clarity Consultation or other service via our booking system

  • Contact us by email or phone

  • Engage us for consulting services and submit documents or information as part of that engagement

  • Visit our website (automatically, via cookies)

 

4. Why we collect it

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We use your information to:

  • Respond to enquiries and deliver the services you have requested

  • Send confirmation and reminder communications related to bookings

  • Deliver consulting engagements, including preparing reports and recommendations

  • Improve our diagnostic tools and services

  • Comply with our legal and financial obligations

We do not use your information for unsolicited marketing without your consent.

 

5. AI diagnostic tools

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Business Axis offers AI-powered diagnostic tools, including the Compass Score. When you use these tools, your responses are processed to generate a personalised result. We do not use your responses to train AI models, share them with third parties, or store them beyond what is necessary to deliver your result. Where tools are powered by third-party AI providers, those providers operate under their own data processing agreements and privacy policies.

 

6. Legal basis for processing

 

Under GDPR (Reglamento General de Protección de Datos, applicable in Spain), we process your data on the following bases:

  • Contractual necessity — to deliver services you have requested or engaged us to provide

  • Legitimate interests — to operate and improve our business, where this does not override your rights

  • Consent — where you have actively opted in, for example by completing a diagnostic tool or subscribing to communications

  • Legal obligation — where required by applicable law

 

7. Cookies

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Our website uses essential cookies required for basic functionality. We also use third-party tools (including Wix platform analytics) that may set cookies to measure site performance. You can manage your cookie preferences via the cookie banner displayed when you first visit the site.

 

8. How we store and protect your data

 

Your data is stored securely using industry-standard measures. We retain personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by law. Client engagement data is typically retained for six years in line with standard business record-keeping requirements.

 

9. Who we share your data with

 

We do not sell your data. We may share it with:

  • Third-party service providers who support our operations (for example, our booking system, payment processor, or email provider), who are contractually required to protect your data

  • Legal or regulatory authorities where required by law

 

10. Your rights

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Under GDPR you have the right to:

  • Access the personal data we hold about you

  • Correct inaccurate or incomplete data

  • Request deletion of your data

  • Withdraw consent at any time where processing is based on consent

  • Lodge a complaint with the Spanish data protection authority (Agencia Española de Protección de Datos — aepd.es)

To exercise any of these rights, contact: businessaxis@outlook.com

 

11. Changes to this policy

We may update this policy from time to time. The current version will always be published on this page with the date it was last updated.

 

12. Contact

Louise Cook — Business Axis businessaxis@outlook.com +34 679 556 469 Palma de Mallorca, Spain

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